Kiran Dasgupta, Founder of Kihan Marketing

Kiran Dasgupta is the founder and lead strategist at Kihan Marketing, a digital marketing agency that helps property management firms, law firms, med spas, home services businesses, and small to mid-sized companies grow through search, content, and conversion-focused websites.

Background and Approach

Kiran built Kihan Marketing on a simple idea: most agencies overpromise, underdeliver, and hide behind dashboards full of vanity metrics. Clients deserve a marketing partner who understands their P&L, owns the outcome, and treats every dollar of ad spend or SEO investment like it came out of their own pocket.

That approach has shaped every part of the agency. Kiran personally reviews every account strategy, every quarterly roadmap, and every major piece of deliverable work. Clients do not get handed off to a junior account manager after signing. They get senior strategic attention from someone who has actually grown businesses, not just managed campaigns.

Expertise

Kiran's day-to-day work spans:

Client strategy and growth planning, including go-to-market positioning, ICP definition, and channel mix
Technical SEO audits, content cluster architecture, and on-page optimization
AI-era search visibility, including Answer Engine Optimization and Generative Engine Optimization for AI Overviews, ChatGPT search, and Perplexity
Local SEO and Google Business Profile optimization for service-area and multi-location businesses
Conversion rate optimization for landing pages and websites
Marketing analytics setup with GA4, GSC, Looker Studio, and call tracking