- (425) 954-3452
- info@kihanmarketing.com
- Seattle, WA — Serving Nationwide
Services
LinkedIn ad campaigns built for B2B, SaaS, and professional services. Higher CPC, dramatically higher LTV.
LinkedIn Advertising That Drives B2B Pipeline, Not Just Leads
LinkedIn Ads can deliver high-quality leads, decision-makers, and B2B clients — but they can also burn through your budget faster than almost any other advertising platform if your strategy is weak.
Many businesses launch campaigns without proper audience targeting, ad testing, or funnel optimization. The result? High cost-per-click, low engagement, and very few actual conversions. Unlike other platforms, LinkedIn’s audience is premium, which means every click costs more. If your messaging is unclear or your targeting is too broad, you end up paying for traffic that never turns into revenue.
Our Approach
Our LinkedIn advertising services target real buyers at real accounts.
Our Process
Define target accounts, titles, industries, company sizes. Build matched audiences.
Content-led creative, lead magnets, case studies, and video built for B2B buyers.
ABM campaigns live, sponsored content rolling, lead gen forms capturing.
Weekly review at MQL, SQL, and closed-won levels. Kill what doesn’t drive pipeline.
What You Get
Account-based marketing with target account lists, matched audiences, and custom creative.
Thought leadership, case studies, and reports that build trust with senior B2B buyers.
Direct outreach to specific titles with 40–50% open rates and real reply volumes.
On-platform forms with pre-filled fields. 5–10x completion vs off-platform landing pages.
Platform-native video for awareness and mid-funnel engagement with target accounts.
Site visitors, content engagers, and target account reach for multi-touch nurture.
Related
Services that pair well with social media marketing.
FAQ
LinkedIn CPLs run $80–$400 depending on target audience and ACV. That sounds high until you compare to deal size — a $50K ACV deal can absorb $500+ CPL profitably. What matters is cost per closed deal, not cost per form fill.
Only if your ACV is above $5K. LinkedIn CPCs are too high for low-ACV businesses. For B2B with deals over $10K, SaaS over $500/month, or professional services with strong LTV, LinkedIn is often the highest-ROI channel.
Yes. Leads sync to HubSpot, Salesforce, Pipedrive, and Marketo. We integrate with Sales Navigator for target account research, and with Bombora or 6sense for intent data. Sales teams see LinkedIn-sourced leads with full context.
We’ll review your current LinkedIn campaigns, ICP, and ad creative. Tell you what’s driving pipeline and what’s wasted spend — no commitment.
Or call us directly: (425) 954-3452
